2026 Sponsorship Opportunities
Carlinville has officially been named Hallmark's Merriest Christmas Town, and we're preparing for a holiday season unlike anything we've experienced before.
We're making this year's Christmas season in Carlinville bigger than ever!
This year, we're building on the traditions our community already loves and adding even more for visitors to experience.
Ice skating on the square! We're bringing a 32-by-40-foot outdoor ice skating rink downtown for December 4–5.
More room to enjoy downtown. For the December 4–6 Christmas Market, we've received approval to close approximately three-quarters of the historic square to traffic, just like 62626 Day. The northwest quadrant, from North Broad Street to West Main Street, will remain open.
A dedicated Welcome Center. Visitors will have a place to pick up maps, calendars, shopping and dining information, and get help planning their visit.
Hallmark is coming to film. Hallmark plans to capture footage of Carlinville's Christmas season this year in preparation for next year's movie.
Better transportation and visitor amenities. We're expanding shuttle transportation, improving holiday lighting, and adding more of the details that make visiting Carlinville easy and enjoyable.
More Christmas throughout the season. We're adding activities and experiences across November and December so visitors can come on more than just one weekend and find a town full of Christmas spirit.
Our goal is simple: No matter when someone visits Carlinville this Christmas season, we want them to see exactly why we earned the title of Merriest Christmas Town.
An opportunity for your business
With more visitors expected throughout the season, we're creating sponsorship opportunities that offer businesses visibility in the places people will be visiting, the materials they'll be using, and the experiences they'll remember.
Sponsorship Opportunities
Our highest level of sponsorship offers prominent advertising and recognition throughout the Christmas season, with special visibility during the December 4–6 Christmas Market.
Benefits include:
Prominent, individual sponsor signage in multiple high-traffic locations during the Christmas Market, including areas near major attractions and gathering spaces
Recognition near illuminated holiday photo displays
Premier logo placement on printed and digital Christmas visitor maps, event calendars, and visitor information
Logo recognition on materials distributed through the Welcome Center
Prominent recognition on the Chamber's Christmas webpage
Featured social media recognition
Priority recognition in planned downtown speaker announcements
Recognition as one of the businesses helping make Carlinville's Christmas season possible
Availability is limited to preserve meaningful visibility for each sponsor.
Merriest Christmas Sponsor
$10,000
Gold Christmas Sponsor
$5,000
Gold sponsors receive valuable recognition connected to the Christmas Lights Driving Tour and expanded holiday transportation.
Benefits include:
Logo placement on printed and digital Christmas Lights Driving Tour maps
Sponsor recognition associated with the expanded holiday shuttle transportation program
Recognition on the Chamber's Christmas webpage
Individual social media recognition
Recognition in planned downtown speaker announcements
Silver Christmas Sponsor
$2,000
Silver sponsors will be recognized alongside illuminated holiday displays at the courthouse, placing their business name in a festive setting visited by residents and guests.
Benefits include:
Individual sponsor signage near a holiday display
Social media recognition
Recognition in planned downtown speaker announcements
Help bring one of the most memorable Christmas experiences to downtown Carlinville.
Includes individual sponsor signage on the carriage and social media recognition.
Two Saturday sponsorship opportunities are planned, with one sponsor per Saturday.
Horse-Drawn Carriage Rides
$1,000
Santa at his House on the Square
$400
Help make visits with Santa part of the Christmas magic for local families and visitors.
Includes recognition at the Santa House and a sponsor acknowledgment.
Three weekend sponsorship opportunities are available.
Christmas Community Supporter
Every contribution helps us create a memorable Christmas season for Carlinville.
Individuals, families, organizations, and businesses are welcome to contribute any amount to the Merriest Christmas Fund.
Ready to be part of it?
Complete the sponsorship registration form below to select your preferred opportunity.
Sponsorship requests will be reviewed in the order received. The Chamber will confirm availability and provide payment instructions.
For inclusion in initial printed materials, please register by November 6, 2026.
Payment by check is preferred. Credit or debit card payment is also available upon request. Applicable processing fees, if any, may be required.
All sponsorship benefits apply to the 2026 Christmas season. Sponsorships support Chamber-organized holiday activities and do not represent sponsorship of or affiliation with Hallmark.